The Governor of Osun State, Gboyega Oyetola has made it compulsory for public and civil servants in the State to wear “Adire” fabric to work every Thursday to promote Nigerian fashion and culture.
The Chief Press Secretary to the Governor, Ismail Omipidan, in a statement on Sunday, July 11, 2021 in Osogbo quoted Oyetola as making the remarks during the State’s International Fashion Week in Osogbo and the directive would take effect from Aug. 27.
The Governor, who was represented at the event by the Secretary to the State Government, Wole Oyebamiji, launched mass production, promotion and marketing of “Adire”. He said the International Fashion Week and the launch of “Adire Osun” were no doubt giant strides towards diversifying the state’s economy and creating jobs for the teeming youths.
The Governor made it known that “Adire” is indigenous to Osun and it is not just for nothing that Osogbo, the capital, is referred to as ‘Ilu Aro’. He further stated that the state government had partnered with Musty Great Development and Alexandria Jones Couture, United State of America to organise the International Fashion Week, for the promotion of Osun brand of Adire for global exhibition.
