As Multichoice, the parent company of DSTV and GOTV, announced an increases of the prices of its satellite services on Tuesday, some DSTV and GOTV users are urging Nigerians to boycott the pay view firm’s services.
According to DStv, the Premium bundle would cost N24,500 starting on May 1, 2023, a 16.7% increase from the N21,000 present rate.
Compact bouquet subscribers will now pay N10,500 instead of N9,000, a 16.7% increase.
The monthly cost of the Compact+ bouquet was raised by 16.5% to N16,600 from N14,250.
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Confam package subscribers will pay N6,200 instead of N5,300, a 17% increase, while DStv Yanga subscribers will pay N3,500 instead of N2,950, an increase of 18.6%, and Padi bouquet users will pay N2,500 instead of N2,150, a 16.3% increase.
GoTV Supa users will now pay N6,400 instead of N5,500, a 16.4% increase; Max increased from N4,150 to N4,850, a 16.9% increase; the price of Joli increased from N2,800 to N3,300, a 17.9% increase; the price of Jinja increased from N1,900 to N2,250; and the price of Lite increased from N900 to N1,100, a 22.24% increase.
However, MultiChoice stated in an internal memo that “Due to the various economic challenges impacting our business operations, we have had to review the price of our packages to continue delighting our customers with great entertainment, anytime and anywhere.” Subscribers who are willing to pay for one year at a time before the new price becomes effective are given the opportunity to pay the old rate.
“MultiChoice acknowledges the difficult economic climate and thus kept the increase at the lowest possible point whilst ensuring sustainability and provision of quality services.
“At MultiChoice Nigeria, our mission is to deliver value to our customers by making great entertainment accessible. Our key priority is to put our customer’s needs at the heart of everything we do.”
However, the news was met with disapproval with Nigerian subscribers.
For @lollypeezle, he tweeted, “Can we all just agree to boycott Multichoice and their products (DSTV and GOTV)?
“The increment in tariffs is getting too much. After every market day, they increase the price while showing the same movie over and over again till you know the next scene word for word. Can we?”
Also, @rhickkian1 noted, “We need to boycott multichoice and their 1997 movies.”
Similarly, @iam_wilsons said, “Can we all just agree to boycott Multichoice and their products (DSTV and GOTV)?”
Also, @KingDetola said, “In this hardship, you people are still hiking the price of packages for your service, does this DSTV have any benefit or gain it will Bring for the family than what we watch and it’s not as if we are sitting with the tv 24hours, this is unfair.”
For @enyinnayaibeka, he noted, “Multichoice Increases Subscription Rates For DSTV & GOTV Packages. This is the end of Multichoice in Nigeria. Many Nigerians are already feeling tired of DSTV & GOTV.”
Similarly, @AdeyemiAdekola5 said, “MultiChoice had increase their tariff again. We really need a serious company from Nigeria to really rival these people.”
For @LAKERS_ADELEKE decried, “Does it mean @ MULTICHOICE can just come up with charges yearly without getting approval from anywhere, does it mean there were no conditions given to the organization as per the rules of engagement, is Nigeria that weak that MULTICHOICE cannot be checked? “
